Professor Andrew
Rojecki’s lecture relates to our discussions on selective perception and
framing. In his argument, Rojecki makes specific reference to the role of
selective perception in how Tea Party members consume media. Of course,
selective perception is not exclusive to members of the Tea Party, but that is
the subject of his lecture. In any case, he brings up the important point that,
currently, our political discourse is dysfunctional (Comm. 101, Rojecki).
Basically, because Americans are experiencing so much uncertainty, it is
causing a breakdown in our political communication. Further, media is
exacerbating the problem by catering to hyper-partisan audiences (Comm. 101,
Rojecki).
Because
we are bombarded with an abundance of stimuli—external and internal—it makes
sense that we selectively perceive. In selective perception “each person
actively chooses what to attend to depending on personal interests,
motivations, desires and expectations” (Tubbs 39). In other words, we pay
attention to the information that is most meaningful to us, and ignore the
rest.
Framing
is an important concept in the discussion on political communication and the
Tea Party. Rojecki’s argument proves that framing can be used to manipulate,
and can be a barrier to informed discourse in our society. Among other things,
his argument reasons that because of the Great Recession, and changes in
political economy, members of the Tea Party are in a panic (Comm. 101,
Rojecki). In other words, when one is emotional, one can’t think rationally.
For example, Rojecki points out that one of the main demands of the Tea Party
is for others to be less reliant on government. However, he notes that the Tea
Party doesn’t want to sacrifice the government programs that they rely on. As a
result of the Tea Party panic, there seems to be a cognitive break —their
argument is weak under scrutiny. The media frames the Tea Party message as
being about the government taxing too much. But I agree with Rojecki that at
the basis of the claim is racism and resources—frames seem to target the path
of least resistance. Further, it suggests that members of Tea Party think that
they are the only people paying taxes in the country.
The
in-class exercise on the rat/baby article was an effective lesson on how stories
are framed: a story is processed depending upon the information a reader is
given in combination with personal beliefs. That is why it is very important to
learn critical reading skills, which I am still learning.
Kellee, I liked how you related the lecture to the exercise we did in class. Framing is such an important thing for us as media consumers to be aware of, and I believe that is what Professor Rojecki and Professor Steele wanted us to be aware of. These frames don't seem to be going away anytime soon, for various reasons, but being aware of them will help us sift through the material to make informed decisions.
ReplyDeleteCaitlin McDonald
Comment Post 4
I agree with what you said about the Tea Party thinking they are the only one paying taxes in America. Tea party and a lot of American are against the increase in tax. I myself is against a raise in tax, however tax is a good thing. The tea party and some Americans dont see the benefit of taxes.
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